Brandon Dawson: 97% of Startups Fail! How to Beat the Odds and Scale to 9 Figures | Entrepreneurship | E364

A few years after being voted 'least likely to succeed' in high school, Brandon Dawson defied expectations by scaling his first company from zero to $75 million. Since then, he has built and sold multiple nine-figure businesses. As the co-founder of Cardone Ventures, he helps entrepreneurs build wealth, scale effectively, and lead with purpose. In this episode, Brandon reveals why 97% of businesses fail and shares how to beat the odds and achieve business growth. He also discusses his core leadership principles and the key traits of a great business partner. In this episode, Hala and Brandon will discuss: (00:00) Introduction (02:21) His Early Life and Entrepreneurship Journey (09:27) Bootstrapping a Startup vs. VC Funding (19:10) Why Entrepreneurs Should Prioritize Cash Reserves (26:14) Scale vs. Scaling: Redefining Business Growth (36:48) Why 92% of Businesses Fail to Scale Past $3M (40:25) The ‘Law of the Lid’ in Leadership (45:47) Actionable Steps to Improving Leadership Skills (55:46) Building 9-Figure Businesses with Grant Cardone (01:03:01) The Key Traits to Look for in Business Partners Brandon Dawson is an entrepreneur, scaling expert, and co-founder of Cardone Ventures. As CEO of Sonus Corporation, he grew it to over 1,400 locations and raised $58 million. He later founded Audigy Group, scaling it from $500,000 to $35 million before selling it for $151 million. With over 30 years of experience, Brandon helps businesses scale using data-driven strategies, navigate breakpoints, and avoid common pitfalls.