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How Trump is leveraging sports and sports culture for his political brand
December 28, 2025·9m
President Trump is using his position to access sporting events across the country and embed himself with teams and fans. And he’s leveraging sports and American sports culture to build up and amplify his political brand. NPR’s Tamara Keith speak with Christine Brennan, a longtime sports columnist and author, about the president and the significance of his strong ties to sports.