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The Copilot for Ecommerce with Shopify VP of Core Product Glen Coates

January 31, 2024·39m

Building an ecommerce business is hard – it requires merchants to have a wealth of skills: technical, logistics, marketing, pricing, vendor management, finance and analytics. That’s why Shopify is releasing new AI features that help merchants tackle things like product descriptions, marketing suggestions and search. Today on No Priors, Glen Coates, the VP of core product at Shopify (and former founder of b2b wholesale platform Handshake), joins Sarah and Elad. They talk about the releases from Shopify Editions, why they are deploying “copilot” rather than “autopilot,” AI innovation-at-scale, how to change the basement of a house while people are living in it, and building a leadership team of entrepreneurs.