🥫SPAMAGEDDON🥫How To Get Out of Spam and Junk Folder! [Limited Series]

In this episode of Do This, Not That, host Jay Schwedelson joins Danielle Gallant and Guy Hanson for a special Spamageddon crossover with the Email After Hours podcast to share fast, tactical fixes for email deliverability challenges and escaping the spam folder. ================================================= Best Moments: (01:05) The hosts play a fun 10-second game before diving into the main topic (03:00) Discussion begins on getting emails back into the inbox instead of spam/junk folders (03:20) Guy explains that fixing deliverability isn't easy but there are strategies that work (03:41) Focus on data quality at both beginning and end of subscriber journey (04:27) Rule of thumb: subscribers who haven't engaged within a year become risky (05:26) Debunking the myth about only sending to engaged users to rebuild reputation (06:30) Open rates still provide value despite Apple MPP challenges (06:50) Importance of collecting customer feedback to improve email performance (07:15) Discussion of "hidden metrics" mailbox providers track that senders can't see (08:38) B2B marketers should separate cold email programs from promotional emails (09:44) Reference to a subreddit about cold emails that provides examples of what not to do ================================================= Check out our 100% FREE + VIRTUAL EVENTS! -> EVENTASTIC - The worlds LARGEST event about EVENTS!