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Do This, NOT That: Marketing Tips with Jay Schwedelson

People Trust People: The Future of Brand Trust w/WORKWEEK: Co-Founder & CEO Adam Ryan | Ep. 355

June 13, 2025·19m

You never know where someone’s career will take them, and Jay Schwedelson is totally fascinated by Adam Ryan’s unconventional path—from ninth-grade American government teacher to building the B2B creator community platform Workweek. Adam breaks down why the future of content and community isn’t about brands, but about real, trusted personalities—and why “community” might be the most overused word in marketing right now.