What’s Up THIS WEEK: Email EASY Win! AI Updates! 🫣 Stranger Things??👾 | Ep. 457

From under-16 social media bans in Australia to the sneaky reason your email should never go out exactly on the hour, this weekly rundown packs in plenty of usable takeaways and a little chaos. Jay Schwedelson connects policy shifts, inbox strategy, influencer math, and the latest AI land grab so you can keep your marketing sharp without living in a news feed. He even throws in some wild traffic stats and a Stranger Things rant that might make you question how old you feel right now. ㅤ Best Moments: (00:16) Jay riffs on Australia's under 16 social media bans, Snapchat's behavioral signals, and why age gating is about to spread to the EU and US. (01:57) A dead-simple holiday email trick where not sending on the hour helps you dodge inbox clutter and lift open rates by around 15%. (03:15) Holiday influencer rate reality check for micro creators and why follower count means nothing without real engagement. (04:15) Jay makes the case for Team Gemini, breaking down fresh usage numbers and how it is catching up fast to ChatGPT. (05:09) Wild traffic stats reveal Yahoo and even Bing pulling more visits than ChatGPT, leaving Jay stunned at what people still type into their browsers. (06:34) From Wicked vs Zootopia 2 box office surprises to the very grown up Stranger Things cast still riding bikes, Jay wonders when nostalgia finally goes too far.