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Do This, NOT That: Marketing Tips with Jay Schwedelson

SPECIAL SERIES ==>POWER of ‘3 Min Read’ + Remove NON-ENGAGED! and Beanie Babies? <== | BATHROOM Break #39 (COLLAB: The Marketing Millennials + Do This, Not That)

January 27, 2025·12m

In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson blend practical marketing tactics with fun personal anecdotes. They share strategies for improving email open rates and dive into the quirky world of childhood collections and creative hobbies. ================================================================= Best Moments: (00:51) Discussion about childhood collections (02:32) Tactic: Indicating content reading time in subject lines and preheaders (04:18) Daniel's strategy for maintaining high email open rates (07:24) The importance of focusing on engaged subscribers rather than total list size (08:23) Various ways to implement the reading time tactic in marketing (09:49) Current collecting habits and hotel key card art project (11:24) Wrap-up and podcast recommendations ================================================================= Check out our FREE + VIRTUAL EVENTS!