Ep. 103- WOW! ==> Amy Porterfield! 50 MILLION PODCAST DOWNLOADS! #1 Marketing Expert in U.S. joins the show!

In this episode of Do This, Not That, host Jay Schwedelson interviews Amy Porterfield, an online marketing expert who has built multiple 8-figure businesses. They discuss common myths and pitfalls when it comes to marketing and building an audience, with a focus on the importance of creating original and consistent content through platforms like podcasts. Amy shares insights on strategic "less is more" approaches to offers and products, being laser-focused on what you want to be known for, and planning out promotions in advance. Best Moments: (03:18) Amy Porterfield on the highs and lows of her entrepreneurial journey (04:14) How the "Less is More" mentality drove her business to 9 figures in revenue (06:05) Building a profitable business with few offers (08:28) Amy's unique take on a "No Agenda" marketing strategy (09:45) Digging into content marketing strategies (10:09) Why original content matters and how it drives business growth (11:51) Podcasting, list-building, and some undiscovered ways they can build your career and business (16:45) Why Amy creates a 12 month promo calendar, and how it CHANGED her business Guest Bio: AMY PORTERFIELD - Director of Content for Tony Robbins Companies (2009) - Founded Digital Course Academy (earned over $100 million in revenue) - Host of top-ranked marketing podcast, Online Marketing Made Easy - 89,000+ students through her courses - 50+ million podcast downloads AND MAKE SURE TO LISTEN TO AMY'S FANTASTIC PODCAST!! #1 in U.S.!