
← Do This, NOT That: Marketing Tips with Jay Schwedelson
Ep. 298- FAIL! Most Marketers MISS THIS ONE! Content IS NOT KING!👑Friends? Seinfeld?🤦♂️| Jay’s SCOOP
March 28, 2025·10m
In this episode of "Do This, Not That," host Jay Schwedelson declares that content is not king! He goes into detail about how the titles of your content and offers matter more than the content itself. Instead of focusing solely on website design or email formatting, Jay emphasizes that the names we give our content determine its success. Through engaging stories and real-world examples, he underlines the importance of A/B testing these titles to maximize engagement and conversion rates. BTW! GURU Conference is back!!! 🔥Registration is now OPEN! The World's Largest Virtual EMAIL MARKETING Conference - 100% FREE - Nov 6-7! 💥First 500 people to register will get FREE SWAG! See you there!