Episode cover
← Inside AsembleAI: DeepTech, AI & Science

EP 69: "You Don't Build a Power Plant to Charge Phones" — Why Enterprise AI Should Start Big | Nikunj Bajaj, TrueFoundry

September 10, 2026·12m

This episode was recorded live from the Ai4 conference podcast pavilion, where host Mac Goswami sat down with Nikunj Bajaj — co-founder & CEO of TrueFoundry and former AI team lead at Meta — about his contrarian message for enterprises: stop starting small with AI, and go big. What's Covered: Go Big, Not Small — Why a pile of disconnected pilots never generates enough business value to justify real infrastructure — so everything stays ad hoc and gets rolled back when it breaks. Nikunj's case for building one high-value anchor use case first. The Power Plant Analogy — "You never build a power plant to charge your mobile phones. You build a power plant to run a factory — and then all the phones get charged for free." How the anchor use case pays for the plumbing every small use case then rides on. Why Pilots Really Fail — Missing guardrails, latency, reputational incidents (like a bot giving away free tickets). Why it's usually a platform problem, not an individual's. Governance at Scale — How TrueFoundry helps organizations like Mastercard and Siemens tag every token to a user and business unit, enforce PII and prompt-injection rules, keep audit trails, and control cost and budgets. Ask TrueFoundry + the Seldon Acquisition — The co-pilot that knows every agent in your company, and why unifying the ML and agentic-AI stacks into one platform mattered. "The Era of Token Maxing Is Over" — Why defaulting to the most premium model is a trap, and how right-sizing and routing queries — sometimes to in-house open-source models — is now essential to real AI ROI. Key Quote: "The era of token maxing is over.