The Goldin Touch: Building an Auction House Empire with Ken Goldin

In this landmark episode of Collector Station, Ryan Alford welcomes Ken Goldin — founder of Goldin Auctions and star of Netflix’s King of Collectibles — for a deep dive into how real value is created in the collectibles market. Ken shares how he thinks about million-dollar cards, why branding and attention outperform comps, and what most collectors misunderstand about hype, cycles, and long-term value. This is a masterclass in market psychology, discipline, and leverage.