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Notes from the Edge

Success Without Alignment: Why High Achievers Still Feel Empty

July 10, 2026·45m

Can you build a successful business without losing yourself? Entrepreneur, speaker, and business strategist Gini Trask has spent decades helping companies grow into multi-million-dollar organizations. But behind every business challenge she encountered was something much deeper: people searching for purpose, alignment, and a way to succeed without sacrificing themselves. In this episode of Notes From the Edge, Lisa Lacy and Gini explore: • Why success and fulfillment aren’t always the same thing • How entrepreneurs unknowingly build businesses around survival patterns • What “WIN WIN WIN” really means • The power of solving problems forward • How alignment changes leadership, relationships, and business • The question every high achiever should ask themselves And, as always, the conversation ends with the signature Notes From the Edge question: What did you perform in order to survive… and what happened when you finally let it go? If you’ve ever wondered whether you’ve built a life that truly belongs to you, this conversation is for you.