067: Roger Dooley – How To Persuade And Convince Others With Neuromarketing

Episode 067: Roger Dooley – How To Persuade And Convince Others With Neuromarketing This episode was absolutely packed full of action oriented takeaways to help us all gain a better understanding of how our brain works to process information. It was an extremely interesting talk on a topic that fascinates me. Roger Dooley is a speaker and author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, the popular blog Neuromarketing, and Brainy Marketing at Forbes. He is the founder of Dooley Direct, a marketing consultancy, and co-founded College Confidential, the leading college-bound website. That business was acquired by Hobsons, a unit of UK-based DMGT, where Dooley served as VP Digital Marketing and continues in a consulting role. Episode 067: Roger Dooley – How To Persuade And Convince Others With Neuromarketing Subscribe on iTunes or Stitcher Radio The Learning Leader Show “According to leading neuroscientists, 95% of all thoughts, emotions, and learning occur before we are ever aware of it.” Some Questions I Ask: What one common characteristic do all high achievers leaders share? How can someone ease the pain of high prices? What are your thoughts on “high price = high value object?” Why is it smarter to share a cup of coffee with someone as opposed to a cold beverage? Why is oxytocin so important? What is The Persuasion Slide Model? How can it help people in their everyday lives?