Episode cover
Do This, NOT That: Marketing Tips with Jay Schwedelson

SPECIAL SERIES ==>How to AUDIT Your Marketing?<== | BATHROOM Break #52 COLLAB: The Marketing Millennials + Do This, Not That)

April 21, 2025·12m

In this episode of Bathroom Break, hosts Daniel Murray (The Marketing Millennials) and Jay Schwedelson (Do This, Not That) talk through why every marketer should run a quick‑but‑thorough audit when the economy gets wobbly. Along the way they riff on White Lotus, Mission Impossible, and where Tom Cruise fits into your KPI dashboard. ================================================================= Best Moments: (00:56) Topic announcement: marketing audits in uncertain times (01:58) White Lotus cameo—brand marketing inside the show (03:00) Why audits matter when the economy tightens (03:41) Recentering on revenue & setting realistic KPIs (04:32) Auditing paid media and remarketing for efficiency (06:07) How downturns can actually sharpen marketing tactics (07:34) Putting extra love on existing customers (08:26) Trimming your tech stack to save cash (09:35) Mission Impossible shout‑out and Tom Cruise marketing wisdom ================================================================= Check out our 100% FREE + VIRTUAL EVENTS! -> EVENTASTIC - The worlds LARGEST event about EVENTS!

SPECIAL SERIES ==>How to AUDIT Your Marketing?<== | BATHROOM Break #52 COLLAB: The Marketing Millennials + Do This, Not That) — Do This, NOT That: Marketing Tips with Jay Schwedelson · Podtracker