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Do This, NOT That: Marketing Tips with Jay Schwedelson

NEW! ‘Un-AI’ Your Marketing = Huge Boost! Ask Us ANYTHING❓ | Ep. 348

June 4, 2025·10m

In this episode of Do This, Not That, Jay Schwedelson answers a listener’s question on how to “un-AI” your marketing content, then shares his latest reality TV favorites. ================================================= Best Moments: (00:30) Are there anti-AI things we should be doing to stand out? (01:40) Avoid the green check mark and party popper emojis—they signal AI-written content (03:00) Avoid words like unlock, discover, boost, grow, optimize at the start of subject lines or posts (04:15) Use expressive spelling, intentional typos, and no caps—AI will never suggest this (07:10) Below Deck season 12 just started—reality TV recommendations (08:09) Bachelor in Paradise is back July 7th—countdown begins ================================================= Check out our 100% FREE + VIRTUAL EVENTS! -> EVENTASTIC - The worlds LARGEST event about EVENTS!